Branding for Fanart Printing Company – New Logo and website | Lebanon

New name, new identity: creative couple and Fanart weave a pattern for success


creative couple partnered with Fanart a marketing and digital printing solution company to help leading the evolution in print and digital communication. With a history of printing leadership in the industry, Fanart has long been known for its speed and quality in printing solutions. By fusing a disciplined and strategic approach to the clients challenge, combined with their depth of knowledge, creativity, flexibility and professional team workers, they guarantee that your business is promoted and visible according to their own high standards.

The challenge

As market opportunities expanded, Fanart had to coop with the changing industry and work with us to redefine its positioning as a leading digital printing company that bring just about any print marketing idea to fruition.

The process

creative couple persevered by focusing on innovation, we crafted a new identity and visual system, usp, website and brand manifesto to help Fanart reintroduce itself in the market. The new identity seeks to capture the adaptability and flexibility of the digital printing era. Born of three rectangular forms that present uppercase letter “F” ,the Fanart name is reinforced while communicating speed and quality. The usp -Digital Marketing Solutions-represent the solution Fanart offers with its comprehensive digital printing services that improve how a business engage with potential customers.